Most people have no idea how much goes into designing a typeface. Twenty-six letters in the alphabet, usually with two versions of each, upper and lower case. Punctuation and alternate characters and numbers - let's not forget numbers - can add another 40 or so.

Australia has always put out some good design, particularly environmental graphics. I associate that with Australia, more so that a lot of other places. Whether that has anything to do with the landscape, who knows?

The truth about logos is that they are not that hard to do.

In the US you have New York, San Francisco, Los Angeles, Boston, Miami and dozens of other cities; a few of them have a really strong visual character. But even with those there is just too much space between them and too many people.

No one loves authenticity like a graphic designer. And no one is quite as good at simulating it.

Not everything is design. But design is about everything. So do yourself a favor: be ready for anything.

Graphic design is the fiction that anticipates the fact.