When I first started doing the quieter, more acoustic material in Swans, there was a lot of derision and outright hatred from the audience and press, just as in the early days of Swans when we were rejected outright because of the bludgeoning, single-minded violence of the music.

You find ways to push yourself into the sound through repetition. It doesn't stay the same. It morphs constantly.

I got involved, for the most part, in the actual song construction, lyrics even. I didn't want to write the lyrics, but if there was a howler in there, I definitely pointed it out. Just trying to bring it up to a higher level. Of course, after a couple records, people get fed up with that. That's fine.

I have my own record company. I have to answer to God, basically. I'm not young, so I want to make the best possible work I can before I exit.

I'm more interested in pulling out strands of joy from both myself and the audience. I'm not saying the music or songs are "light," just that when they're performed with the correct commitment it's a source of real pleasure, for me anyway.

As far as playing playing festivals and everything, I feel like that's what I was born to do. I'm an entertainer, hopefully in the best sense.

I could never release something on the label I didn't personally love. The label's really an extension of my own musical career, and I'm intensely involved with every aspect personally, so it'd be a betrayal to myself if I released something simply because I thought it would make money.