In Joel's view, that reformation begins with people going o the trouble and expense of buying directly from farmers they know - "relationship marketing," as he calls it. He believes the only meaningful guarantee of integrity is when buyers and sellers can look one another in the eye, something few of us ever take the trouble to do. "Don't you find it odd that people will put more work into choosing their mechanic or house contractor than they will into choosing the person who grows their food?"
Michael PollanWrangham cites several studies indicating that in fact humans don't do well on raw food: they can't maintain their body weight, and half of the women on a raw-food regimen stop menstruating. Devotees of raw food rely heavily on juicers and blenders, because otherwise they would have to spend as much time chewing as the chimps do. It is difficult, if not impossible, to extract sufficient energy from unprocessed plant matter to power a body with such a big, hungry brain.
Michael PollanWhen a livestock farmer is willing to "practice complexity"-to choreograph the symbiosis of several different animals, each of which has been allowed to behave and eat as it evolved to-he will find he has little need for machinery, fertilizer, and, most strikingly, chemicals. He finds he has no sanitation problem or any of the diseases that result from raising a single animal in a crowded monoculture and then feeding it things it wasn't designed to eat. This is perhaps the greatest efficiency of a farm treated as a biological system: health.
Michael Pollan