Sound strategy starts with having the right goal
The U.S. is facing a structural competitiveness problem that is leading to the weakest economy we have seen in generations.
Innovation is the central issue in economic prosperity.
You can't be all things to all people.
Strategy is about making choices, trade-offs; it's about deliberately choosing to be different.
The thing is, continuity of strategic direction and continuous improvement in how you do things are absolutely consistent with each other. In fact, they're mutually reinforcing.