Strategy is about setting yourself apart from the competition. It's not a matter of being better at what you do - it's a matter of being different at what you do.

A target should go with every goal. A target is the value that defines success.

Strategy is about setting yourself apart from the competition. It's not a matter of being better at what you do - it's a matter of being different at what you do.

Strategic thinking rarely occurs spontaneously

The U.S. is facing a structural competitiveness problem that is leading to the weakest economy we have seen in generations.

The underlying principles of strategy are enduring, regardless of technology or the pace of change.

Strategy is about making choices, trade-offs; it's about deliberately choosing to be different.