If all you're trying to do is essentially the same thing as your rivals, then it's unlikely that you'll be very successful.

I teach in the medical school, the School of Public Health, the Kennedy School of Government, and the Business School. And it's the best perch... because most of my work crosses boundaries.

Operational effectiveness and strategy are both essential to superior performance.

Strategy is choice. Strategy means saying no to certain kinds of things.

A strategy delineates a territory in which a company seeks to be unique.

The company without a strategy is willing to try anything.

Sound strategy starts with having the right goal