Everyone is creative, but me and my colleagues are using a different definition of creativity than is implied when people say they are not creative. We believe that people are being creative if they are bringing out their highest inner resources to improve their lives and those around them. Those who are living from their core, and doing what they are destined to do, are being creative, no matter how mundane their work or profession might seem.
Michael RayPaying attention at every moment, forms a new relationship to time. In some magical way, by slowing down, you become more efficient, productive, and energetic, focusing without distraction directly on the task in front of you. Not only do you become immersed in the moment, you become that moment.
Michael RayYou must set up measurement of results and celebrate small victories as you go along. I have observed that any creativity initiative gets about an eighteen-month grace period. If there aren't any tangible results in a year and a half, despite the strongest commitment, someone in the organization is going to start questioning the whole program.
Michael RayOften when people are claiming that they are not creative, they mean that they are not artists, writers, athletes, or any other media types demonstrating creativity. Or they know someone who always seems to have a lot of ideas and know that they can't match that. We all have a tendency to idolize those who create what we see in the media. I think it's better to use these people as models rather than idols, especially when these people have aspects of their lives that are similar to us. Then we can take their inspiration as we go on to be creative in our own way in our own lives.
Michael RayExecutives run organizations. In business, we need executives who have clarity, people who are in touch with themselves. Then, in leadership and management positions, they can be good role models and leaders. The people I know who have really moved their organizations are scrupulous role models. They are so clear about honesty, integrity, openness, mutual self-respect, dignity for the individual, and creativity, that they don't deviate from these principles at all in their behavior.
Michael Ray