In my courses I encourage people to bring their creativity to bear on six personal challenges - discovering purpose and career, dealing with time and stress issues, developing and maintaining good relationships, achieving personal/professional balance or synergy in life, finding true prosperity, and bringing one's own creativity into the business and life. Unless people are continually dealing with these challenges, they are not bringing out their best and are not of much use to anyone, particularly themselves and their organizations.

The most important thing you can do individually and organizationally is to pay attention to your own creativity. Sports psychologists call this muscle memory or paying attention to your perfect performance. In your own life you can notice when you do something that works right for you and celebrate it. The more you do this, the greater the probability that you will act creatively in future situations.

Yes I can list all sorts of organizational forms and cultural issues that can get in the way of our accessing our inner creativity and bringing it out in our world. And we can use all kinds of approaches that can transform the organization. But unless we have developed a sense of our Self (who we are at core, at our highest) and our Work (the purpose of our existence, the gift that we have to give to the world) and use that to deal with the inner obstacle, we can't sustain creativity in the face of the chaos of the world.

In order to deal with the chaos that exists in the world today, you need some grounding. That grounding best comes from knowing who you are.

Everyone is creative, but me and my colleagues are using a different definition of creativity than is implied when people say they are not creative. We believe that people are being creative if they are bringing out their highest inner resources to improve their lives and those around them. Those who are living from their core, and doing what they are destined to do, are being creative, no matter how mundane their work or profession might seem.

You must set up measurement of results and celebrate small victories as you go along. I have observed that any creativity initiative gets about an eighteen-month grace period. If there aren't any tangible results in a year and a half, despite the strongest commitment, someone in the organization is going to start questioning the whole program.

In my courses I encourage people to bring their creativity to bear on six personal challenges - discovering purpose and career, dealing with time and stress issues, developing and maintaining good relationships, achieving personal/professional balance or synergy in life, finding true prosperity, and bringing one's own creativity into the business and life. Unless people are continually dealing with these challenges, they are not bringing out their best and are not of much use to anyone, particularly themselves and their organizations.