I think that that the main problem with a lot of social media stuff in terms of ratings is it's a very skewed motivation.
Michael SchurRule number one for the writers when we committed to the jump was: no hoverboards. No one is allowed to pitch that everyone is on hoverboards. It's going to be very very gently sci-fi.
Michael SchurYou can't achieve anything entirely by yourself. There's a support system that is a basic requirement of human existence. To be happy and successful on earth, you just have to have people that you rely on.
Michael Schur