It's harder now for journalists to do stories about billionaires, like Peter Thiel, without having at the back of their minds the fear that maybe somebody deep-pocketed, you know, with limited resources is going to come after us and can my organization afford to defend me?

Critics say Internet advertising suffers from limitless inventory, which depresses prices. These exclusive front-page sponsorships are not limitless. If HBO doesn't move quickly enough, Showtime can buy out Gawker and Jezebel for the key fall TV season. On any individual day, there isn't room for both of them; and that's healthy.

Relentless and cynical traffic-trawling is bad for the soul.

It's harder now for journalists to do stories about billionaires, like Peter Thiel, without having at the back of their minds the fear that maybe somebody deep-pocketed, you know, with limited resources is going to come after us and can my organization afford to defend me?

No picture, no footage, no story. The people these days require some visual evidence in order to believe what they read.

That's always been my test for what makes a story: is this something journalists would gossip with each other about?

Web media needs to move to TV metaphor - with full-screen imagery and other content interrupted with full-screen ads.