I think the only word I can use to describe what I'm doing today is feeling free. Of course, it's a business - it's about money at the end of the day, but it's about ideas as well. When you treat fashion only like a business, you're not going to go anywhere; when you push on that, we have the chance to express ourselves.
Olivier RousteingI wish there were more young people in the big houses, but sometimes it's really hard for them to believe in the youth because they go for what's the most expected.
Olivier RousteingMichael Jackson is timeless to me. The fact that he wanted to break the rules, that he was always talking about a new world, a global world - "Black or White," "They Don't Care About Us," "Heal the world. Make it a better place" - with this charisma, that always touched me. I'm obsessed with the fact that he went so political. He became a legend, and today I think he's still the King of Pop.
Olivier RousteingWhat makes me sad in fashion is that everyone is looking for trends. A trend is one thing. Timeless is another. In 20 years, I've seen so many trends. It makes me sad when people go for the trend versus quality or vision. Or when people wear something so basic just to make sure they're considered cool, like a white t-shirt.
Olivier RousteingWe can use our art to become political, to become something you want to talk about. We make clothes, but we have the chance to change a generation as well. We have to remember that fashion changed the roles of men and women: When Yves Saint Laurent was putting pants on a woman, he was not only doing that - he was assuming the fact that a woman can wear pants like a man. It's all the codes that I think fashion pushed so much to change the world, and today it's what I'm trying to do in my own way.
Olivier RousteingSometimes I feel fashion is not open-minded enough. We need to push the old crowd to believe in what I believe, in the new generation. I remember when I started, my campaigns and and how I connected my love for music with fashion were a tiny bit controversial because they were like, 'How can you bring hip-hop or music into a luxury world?' or 'How you can be so connected to digital and use social media in luxury world?' Now it's changed, obviously, for the best, but I still think that we could push a bit more.
Olivier RousteingIt's amazing to see there aren't boundaries around gender. My menswear business has changed over the years as far as what men are daring to wear. And women, too. Men wanted to look tough, but now they realize you don't have to look like your granddad or dad. You can show a more feminine side.
Olivier Rousteing