Communication, that's what I do. Advertising is the best way to communicate because you reach a lot of people. I still cant understand though, why people are shocked by something that obviously exists. Its like a family that avoids talking about its real problems.

You ask me about my ex-wife? That is not polite. But I will answer. I got another wife now. Much younger, much nicer, much prettier. And so much more intelligent than Benetton.'

A photograph permits a first viewing, and then an individual reflection. It solicits participation, and encourages individuality in interpretation. Television is an autarchy, a dictatorship.

No matter what. I like to be different. Its not easy to work the way we want, because we have to deal with a lot of judgmental people, but we've always been in that position, so its nothing we cannot handle.

Women from fashion magazines, they hate other women. They like to tell other women they are ugly and often it works. Women's magazines are mostly about the outside and not about the inside. About make-up instead of arts and literature. Its such a shame.

Pictures put you in front of a reality that most of the times you don't want to see, don't want to know about, don't want to get involved.

I want a better world, but also a realistic world. We can only create a better world by becoming realistic.