Advertising agencies don't care about a better world in the end. They are servants of their client: what the client wants is what they get. Their only problem is to not lose the budget. I think its a shame because advertising is so boring and it can be so interesting. They should ask more artists to make interesting campaigns.
Oliviero ToscaniAdvertising agencies don't care about a better world in the end. They are servants of their client: what the client wants is what they get. Their only problem is to not lose the budget. I think its a shame because advertising is so boring and it can be so interesting. They should ask more artists to make interesting campaigns.
Oliviero ToscaniI want a better world, but also a realistic world. We can only create a better world by becoming realistic.
Oliviero ToscaniI did extensive research on media and anorexia and found out that the fashion magazines are to blame in a way. They project an image of a woman that is completely absurd, but girls and women believe they should be very skinny. They don't look like real woman anymore.
Oliviero ToscaniWe become very impressed when we get to look inside ourselves, into pictures. That's the relationship we have with pictures. Every picture is a piece of the inside of ourselves.
Oliviero Toscani