Your vision of where or who you want to be is the greatest asset you have. Without having a goal itโs difficult to score.
Paul ArdenThere are rules in advertising, and those rules are self-imposed by the client companies because they don't want their products to be seen as dishonest.
Paul ArdenEverybody wants to be good, but not many are prepared to make the sacrifices it takes to be great.
Paul ArdenRisks are a measure of people. People who won't take them are trying to preserve what they have. People who do take them often end up having more. Some risks have a future, and some people call them wrong. But being right may be like walking backwards proving where you've been. Being wrong isn't in the future, or in the past. Being wrong isn't anywhere but being here. Best place to be, eh?
Paul Arden