The British model, which I've always thought was great, is that you do a TV show and then they sell it. Then you can buy it at the video stores forever, so it never went away. But American TV used to be if you had a show and it got cancelled, then it never existed. It was just this thing you heard about and you couldn't see it again. There is something so great about shows getting released and people getting to watch them over and over again. It definitely takes the sting out of it.
Paul FeigIf you made a movie that no man in the world went near, but every woman in the world went to, you'd have the highest grossing movie of all time. You'd make trillions of dollars. But I don't want to make movies that are just for the ladies. I don't want to ghettoize any audience that way.
Paul FeigFor years, it's driven me crazy that women don't have better roles, especially in comedies. I know so many funny women but I always felt... misogynist streak is too strong a term - but a dismissiveness.
Paul FeigWhat's so great about working with really funny women is that vanity comes second. Whatever makes it real and funny, they're going to go for, and it's just great.
Paul FeigI'm the biggest proponent of test screenings now. There's two ways to face test screenings. For dramas, I don't know if I would rely on them as much, although I still think you need them, because you're making a movie for an audience at the end of the day. But with comedy... You could go through a script or anything I ever worked on, where you go, "This is hilarious," and you put it in front of people and you get nothing. And then the other side of it, is something you're like, "I think this is really stupid," and it gets a giant laugh.
Paul FeigHandheld camera is approximating what we're seeing when we're looking at each other, and kind of looking around, and your eyes whipping around. It adds an immediacy, where you feel like you are watching something through your own eyes, standing there with them. And that just allows you to take more liberties and have more fun with people's behavior.
Paul Feig