Creativity isn't about the advantage or disadvantage of a specific time or culture. Creativity is something that comes internally from a human being having a genuine mistrust of rules. And that may be the constant. It's almost like there's some rebellion in it.
Paula ScherIdentity means "how do I get known? How do I expressmyself?" and that's generally what I'm helping somebody do. It may be three dimensional, it may be a public space, it may involve government,it may involve cultural institutions, it may involve corporations, it may involve editorial publications - it can be anything, really.
Paula Scher