When I paint I do a different thing than when I design. But both involve aesthetics, both involve thought, both involve planning.
Paula ScherMarketing implies that you want a public to relate to your product - if it's a product - in a way that makes them want to use it. That is only good or evil in relationship to what the product actually does.
Paula ScherYour work gets destroyed by dumb people and it gets enhanced by smart people and it really doesn't have anything to do with marketing.
Paula Scher