Be culturally literate, because if you don't have any understanding of the world you live in and the culture you live in, you're not going to express anything to anybody else.
Paula ScherWhen I paint I do a different thing than when I design. But both involve aesthetics, both involve thought, both involve planning.
Paula ScherIf people that made products didn't market them and sell them we'd have no economy and nobody would be working.
Paula Scher