Design exists to serve some purpose.
Marketing implies that you want a public to relate to your product - if it's a product - in a way that makes them want to use it. That is only good or evil in relationship to what the product actually does.
Helvetica is the font of the Vietnam War.
When I don't know all the rules I'm just wild.
New Zealand looks like the future to me
Art has no purpose. It exists for its own sake.