The model today is that as much as 70 percent of the financing of the picture would come from overseas. Now we're beginning to run out of suckers, because there are not that many people overseas who are willing to put up more than half the money for a movie.

Study the public behavior of top stars and you can detect a keen attentiveness to brand value.

I wasn't hanging around the movie theaters in New York where I grew up, a Manhattan brat.

Do your homework and stand your ground.

It's only in relatively recent years that Hollywood became the playground of multinational corporations which regard movies and TV shows as a minor irritant to their overall activity.

Michael Eisner let it be known last week that he had no intention of leaving the entertainment business once he steps down as CEO of Disney in October.

The model today is that as much as 70 percent of the financing of the picture would come from overseas. Now we're beginning to run out of suckers, because there are not that many people overseas who are willing to put up more than half the money for a movie.