Look upon every obstacle as part payment towards your success.

I have no interest in celebrities. If all the superrich disappeared, the world economy would not even notice. The superrich are irrelevant to the economy.

Free enterprise cannot be justified as being good for business. It can be justified only as being good for society.

The most serious mistakes are not being made as a result of wrong answers. The true dangerous thing is asking the wrong question.

Because its purpose is to create a customer, the business enterprise has two - and only these two — basic functions: marketing and innovation. Marketing and innovation produce results; all the rest are 'costs'.

Company cultures are like country cultures. Never try to change one. Try, instead, to work with what you've got.

All good strategy eventually degenerates into work.