As to the idea that advertising motivates people, remember the Edsel.
The enterprise that does not innovate ages and declines. And in a period of rapid change such as the present, the decline will be fast.
The large organization has to learn to innovate, or it won't survive.
The computer, being a mechanical moron, can handle only quantifiable data.
Entrepreneurship is neither a science nor an art. It is a practice.
It is easier to raise the performance of one leader than it is to raise the performance of a whole mass.