The company-as-a-machine model fits how people think about and operate conventional companies. And, of course, it fits how people think about changing conventional companies: You have a broken company, and you need to change it, to fix it.
In the Machine Age, the company itself became a machine - a machine for making money.
Reality is made up of circles but we see straight lines.
An accurate, insightful view of current reality is as important as a clear vision.
We need to be the authors of our own life.
By using the systems archetypes we can learn how to โstructureโ the details into a coherent picture of the forces at play.