There are times when a market such as housing, transportation or the stock or mortgage market keep rising and people with capital want to join in this growth. Soon the markets become overheated, partly because of the abundance of investment money and speculation. This is when the government should raise interest rates and increase the cost of borrowed money. Governments are shy about doing this because it could cause the very recession. Yet this is the best time to do this so that the inevitable recession never reaches the magnitude of the recent Great Recession.
Philip KotlerWhen it comes to efficiency and effectiveness, I would always start with effectiveness. I am interested in achieving a certain outcome. Only secondarily do I worry about achieving it as efficiently as possible.
Philip KotlerMany great ideas need refreshment and deeper analysis. "Freedom," for example, is a great idea but it has become a clichรฉ.
Philip KotlerA great leader is one who surrounds himself with great people who then, collectively, innovate and implement with success. If he tries to do it all by himself, he is an egotist and likely to fail.
Philip KotlerIn fact, Capitalism has a vested interest in creating new wants and making people unhappy until they acquire the next good.
Philip Kotler