Good customers are an asset which, when wellmanaged and served, will return a handsome lifetime income stream for the company.
Philip KotlerOne of the major causes of poverty is a lack of family planning. Governments and nonprofit organizations need to encourage poor people to use birth control so that they don't have unexpected babies, which will only make poorer families poorer.
Philip KotlerThe most important thing is to forecast where customers are moving, and be in front of them.
Philip KotlerWe need to put limits on how much an individual, group or business can spend on influencing an individual legislator or a whole set of legislators. Look at the vast sums that the NRA spends on getting all legislators to be soft on gun control. Legislators find it hard to refuse the NRA's largess when they need contributions to their political campaign wherever they can get them.
Philip Kotler