Freedom is the only style. That is why I never speak about beauty or beautiful products but "good products"... Nowadays, we have to face so many challenges,...so it is not really a priority to care for beauty. The only way for us is to focus on an ethic and ecological behaviour.

In future there will be no more designers. The designers of the future will be the personal coach, the gym trainer, the diet consultant.

Anyone can build a building that protects people from heat, sun and cold. What I am determined to do is to make a stage where people can be sexier and more brilliant, a place where they can awake smarter.

Despite its simple and humble design, Zik is certainly today one of our most successful products in terms of intuitive ergonomics.

The more materiality there is, the less humanity there is

We have to replace beauty, which is a cultural concept, with goodness, which is a humanist concept.

For the organic food, the less it's designed, the better it is