The more I help others to succeed, the more I succeed.

The french fry is my canvas.

The McDonald brothers were simply not on my wavelength at all. I was obsessed with the idea of making McDonald's the biggest and the best. They were content with what they had; they didn't want to be bothered with more risks and more demands.

Luck is a dividend of sweat. The more you sweat, the luckier you get.

As long as you're green, you're growing. As soon as you're ripe, you start to rot.

It requires a certain kind of mind to see beauty in a hamburger bun. Yet is it any more unusual to find grace in the texture and softly carved silhouette of a bun than to reflect lovingly on the hackles of a fishing fly? Or the arrangements and textures on a butterfly's wing? Not if you are a McDonalds's man.

You're only as good as the people you hire.