If any of my competitors were drowning, I'd stick a hose in their mouth and turn on the water. It is ridiculous to call this an industry. This is not. This is rat eat rat, dog eat dog. I'll kill 'em, and I'm going to kill 'em before they kill me. You're talking about the American way - of survival of the fittest.

Perfection is very difficult to achieve, and perfection was what I wanted in McDonald's. Everything else was secondary for me.

The organization cannot trust the individual; the individual must trust the organization.

In business for yourself, but not by yourself.

I guess to be an entrepreneur you have to have a large ego, enormous pride and an ability to inspire others to follow your lead.

I didn't know what we would be selling in the year 2000 but whatever it was we would be selling the most of it.

All money means to me is a pride in accomplishment.