Truly brilliant marketing happens when you take something most people think of as a weakness and reposition it so people think of it as a strength.

Companies rarely die from moving too fast, and they frequently die from moving too slowly.

I learned the value of focus. I learned it is better to do one product well than two products in a mediocre way.

In the long term, you have to believe that movies and TV shows will be like the opera and the novel, pretty nichey businesses.

I watch mostly independent films.

The Costa Rican government is prioritizing laying fiber optic over paving roads. Costa Rica is trying to become one of the Internet societies. This is happening throughout the world.

But it may be one of our best markets in the long term because when the Japanese society embraces a brand it is a very deep connection, so we're willing to make that investment knowing that it's not the quick route to success that might be in other countries.