Truly brilliant marketing happens when you take something most people think of as a weakness and reposition it so people think of it as a strength.
Reed HastingsBut as an entrepreneur you have to feel like you can jump out of an aeroplane because you're confident that you'll catch a bird flying by. It's an act of stupidity, and most entrepreneurs go splat because the bird doesn't come by, but a few times it does.
Reed Hastings