Not every show has to work equally well. It just has to work better than any competitor because then we can outbid for the content.

When there's an ache, you want to be like aspirin, not vitamins. Aspirin solves a very particular problem someone has, whereas vitamins are a general "nice to have" market.

Interactivity and a better experience aren't always the same thing.

Human entertainment will have moved on to something new. Then the ultimate challenge for us is, can we figure out what that new form of entertainment is?

It is clear that for many of our members two websites would make things more difficult, so we are going to keep Netflix as one place to go for streaming and DVDs.

Tomorrow when you come to work, if it doesn't make the customer happy, move the business forward, and save us money - don't do it.

Be big, fast and flexible.