The collection under my name is an exciting opportunity to really express my own aesthetic and connect with a very different consumer.
Reed KrakoffI'm attracted to that mix of things that are very refined and polished, and things that are almost accidental. I feel like the best things happen when you're on the path to making something, even if where you end up is not where you thought you would.
Reed KrakoffWhen a silhouette or shape is as beautiful as it is functional and relevant, that's true luxury.
Reed KrakoffIf clothes can help you see yourself on your best day, why shouldn't every day be that day?
Reed KrakoffMuseums that aren't perfect are the ones that I love. Museums that aren't overdesigned. I always like to visit the strange, odd museums. In New York, the Frick is absolutely my favorite, favorite place because I like to think that it was someone's home not that long ago.
Reed KrakoffBeing a photographer helps me see the work differently. I always walk away seeing things differently than when I stare at them myself. It gives me a little distance. So I love photography, but it also helps me tell the story. When I shoot the ad campaign for my work, it allows me to be much more direct.
Reed Krakoff