I just wanted to create things that I could be proud of. Money was just an evil byproduct to pay the bills at the end of the year.

The brand is only as good as your products, so.. if people have a good experience on Virgin Atlantic or if they have a good experience on Virgin trains or.. if they have a Virgin mobile phone and they can get straight through to our people and they're well looked after and then they'll try the next product that we launch.

Travel the world and meet people. I've been fortunate enough to see so much of the world, and being able to do so has brought me so many wonderful friends and experiences. There is no better way to learn than exploring new places.

We all know about the big world conflicts: Israel and Palestine, Zimbabwe, and so on. But there are smaller conflicts that aren't even on the world's radar screen; most of the world has no idea that Ethiopia invaded Somalia a year ago. It makes sense for the Elders to sit down with both sides and see whether leaders can come to an understanding.

We must rapidly wean ourselves off our dependence on coal and fossil fuels.

If you want swashbuckling action in your life, become an entrepreneur and give it a go.

Develop the business around the people; build it, don't buy it; and, then, be the best.