Look, I think that when we started Virgin Atlantic 30 years ago, we had one 747 competing with the airlines that had an average of 300 planes each. Every single one of those have gone bankrupt because they didn't have customer service. They had might, but they didn't have customer service, so customer service is everything in the end.
Richard BransonDrive, determination, passion and hard work are all free and more valuable than a pot of cash.
Richard BransonAllowing my people to have a good work-life balance by working flexibly is very important to me.
Richard BransonAs much as you need a strong personality to build a business from scratch, you also must understand the art of delegation.
Richard BransonBe swift to take advantage of business opportunities. Bigger companies are too cumbersome to move quickly; this can be a competitive advantage for you.
Richard BransonMost of our businesses do succeed, but if something completely fails, then as long as we bow out gracefully and pay off all our debts, and nobody gets hurt, then I don't think people disrespect Virgin for trying. The public appreciates someone having a go; it appreciates the attempt. Who's been a success in life who hasn't failed?
Richard Branson