I suspect in most companies, the public relations person is down at No. 20 in the pecking order. But here, he is fighting incredibly important battles. If a negative story starts running away with itself in the press and is not dealt with fast, it can badly damage the brand, and so we put enormous weight on our PR people.
Richard BransonWhat's the quickest way to become a millionaire? Borrow fivers off everyone you meet.
Richard BransonTHERE'S NO OTHER WAY to find out whether or not you'll be successful other than just doing it
Richard BransonWe all are now very aware of what a connected world we live in - connected to each other and to the earth that gives us everything we have. We need all countries and companies to step up and play their part - setting strong goals, having clear plans, and openly demonstrating progress.
Richard BransonBakers bake bread, accountants manage accounts and entrepreneurs turn ideas into reality.
Richard BransonLook, I think that when we started Virgin Atlantic 30 years ago, we had one 747 competing with the airlines that had an average of 300 planes each. Every single one of those have gone bankrupt because they didn't have customer service. They had might, but they didn't have customer service, so customer service is everything in the end.
Richard Branson