Breaking the rules and challenging convention is in the DNA of every successful entrepreneur. Doing things differently and solving problems with new, innovative and fresh approaches are the very reason many start-ups are able to compete and sometimes outpace the established market leaders.

We've all got to do everything we can to avoid conflicts.

Every success story is a tale of constant adaption, revision and change. A company that stands still will soon be forgotten. Trying to provoke positive change is a principle we've embedded across the Virgin family for more than four decades.

There is so much to be learned from listening to people's hopes, frustrations, and points of view

My mother always taught me never to look back in regret but to move on to the next thing.

You can't do a good business with a bad person. Find the right people to work with and you can't go wrong.

Nobody's ever called me Sir Richard. Occasionally in America, I hear people saying Sir Richard and think there's some Shakespearean play taking place. But nowhere else anyway.