You see, it's essential that one of us stays awake during the flight [ballon]. So, rather than using the comfortable Virgin seats which we used to cross the Atlantic, we've asked British Airways for two of theirs.
Richard BransonIt is only by being bold that you get anywhere. If you are a risk-taker, then the art is to protect the downside.
Richard BransonTough times are inevitable in life and in business. But how you compose yourself during those times defines your spirit and will define your future.
Richard BransonI am a believer in trying to treat people properly and trying to respond and making sure that I find the time to be courteous.
Richard Branson