I've had to create companies that I believe in 100%. These are companies I feel will make a genuine difference. Then I have to be willing to find the time myself to talk about them, promote them and market them. I don't want to spend my life doing something that I'm not proud of.

Ridiculous yachts and private planes and big limousines won't make people enjoy life more, and it sends out terrible messages to the people who work for them. It would be so much better if that money was spent in Africa - and it's about getting a balance.

Clearly in the eyes of the consumer; the brand has not been diluted, but we must guard against that happening at all costs.

I am a believer in trying to treat people properly and trying to respond and making sure that I find the time to be courteous.

The Earth cannot wait 60 years. I want a future for my children and my children's children. The clock is ticking.

A good idea for a new business tends not to occur in isolation, and often the window of opportunity is very small. So speed is of the essence.

At the end, entrepreneurship is not about wearing expensive suits and earning a lot of money. It is all about being true to yourself, to your values in life. Your dreams.