Launching a business is essentially an adventure in problem-solving.

You see, it's essential that one of us stays awake during the flight [ballon]. So, rather than using the comfortable Virgin seats which we used to cross the Atlantic, we've asked British Airways for two of theirs.

I've been taught not to have any regrets. If we were to add up all of the hours spent regretting mistakes and use that time to develop new ideas, who knows how many brilliant new businesses would be created.

Meet regularly with your business team and brainstorm. Intricate business problems are mostly resolved at brainstorming sessions.

The bigger the dream, the greater the opportunity

Two heads are definitely better than one and by sourcing ideas from each other, you have a better chance of coming up with a strategy that will allow your business to overcome a setback or challenge.

Because I don't see Virgin as a company but as a way of life and I fully enjoy it, I don't think I'll ever retire.