What's the most critical factor in any business decision you'll ever have to make? Basically, it boils down to this question: If this all crashes, will it bring the whole house tumbling down like a pack of cards? One business matra remains embedded in my brain - protect the downside.
Richard BransonIt's never easy to set up any business, but it comes back to determination and drive and the love of what you do!
Richard BransonBusiness leaders take things far too seriously, and forget that most of the time people spend in their lives is at work, and it should be fun.
Richard BransonWell, I think that there's a very thin dividing line between success and failure. And I think if you start a business without financial backing, you're likely to go the wrong side of that dividing line.
Richard Branson