Don't think what's the cheapest way to do it or what's the fastest way to do it. Think what's the most amazing way to do it.
Richard BransonAnd from, you know, small ideas, bigger ideas emerge. So we're starting with suborbital space flights and we'll then go into orbital space flights and, you know, maybe one day we'll send people on a one-way voyage into the depths of space as per the science fiction trips.
Richard BransonIf you look for the best in your employees, they'll flourish. If you criticize or look for the worst, they'll shrivel up. We all need lots of watering.
Richard Branson