A successful business must have a sound knowledge of its market and work on how its product or service will be different, stand out and improve people's lives. If you can ensure it responds to a real need in the market place, your business can punch well above its weight.
Richard BransonRed tape will often get in your way. It's one of the reasons I often carry scissors!
Richard BransonTough times are inevitable in life and in business. But how you compose yourself during those times defines your spirit and will define your future.
Richard BransonAnd [we hope to sell] the clean fuels to other airlines. I mean, the exciting thing about the breakthrough with clean fuels for the airline industry is there's only 1,700 pumps in the world that fill up the airlines.
Richard Branson