Screw the competition - focus on good customer service.

When people are placed in positions slightly above what they expect, they are apt to excel.

Breaking the rules and challenging convention is in the DNA of every successful entrepreneur.

People who work for me are working for what I believe in. The leaders who run our companies do so on the basis of those who came first and who said, "A company is its people." I hope my companies are run on the basis of praising their workers and looking for the best in them, not criticizing them. In the same way that you water a plant and it sprouts leaves, people flourish when you praise them.

You need lucky breaks to be successful.

Having a good network can be invaluable. It opens doors for you and allows you to enter into opportunities that are beneficial to your business. In this sense, 'who you know' is undoubtedly important, but to me 'what you know' is more important because once an opportunity shows itself, it is up to you to make the most of it, and this is down to your knowledge and skill.

We Experiment Endlessly, With New Products, New Methods, New Companies And New Marketing. A Successful Business The Emphasis Is On Experiment And Development, Ideas Are The Lifeblood Of Business.