In the '80's my gut feeling was that airlines were crap. I hated spending time on planes. I thought we could create the kind of airline I'd like. So we got a secondhand 747 and gave it a go.
Richard BransonI've obviously been born fortunate. I love people. I enjoy every single minute of my life.
Richard BransonSmiling can be a competitive advantage. It makes everyone feel better and every situation brighter.
Richard BransonI was never, ever interested in becoming a businessman or an entrepreneur. If I was a businessman, or saw myself as a businessman, I would have never gone into the airline business.
Richard BransonComing up with the bucket list is the easy part, but ticking off the list is the challenge. I love a good challenge, which is why I strongly advise everyone to come up with a bucket list. It doesn't have to contain out of this world tasks. But once you have written down the list, screw it, just do it!
Richard Branson