I have never had an office that I work out of and work has become intertwined with my personal life.

We should focus on what people get done, not on how many hours or days worked. Just as we don't have a nine-to-five policy, we don't need a vacation policy.

If you have conflicts, everything breaks down in society. Kids can't go to school. Basic health can't be looked after. Every aspect of society falls apart.

We [Virgin Group] have been successful not by wasting time scrutinising our competitors but by looking at ourselves from the point of view of our customers do and seeking feedback through listening.

Throughout my business life I have always tried to keep on top of costs and protect the downside risk as much possible. The Virgin Group has survived only because we have always kept tight control of our cash. But, likewise, I also know that sometimes it is essential to break these rules and spend lavishly.

I doubt that I would have been successful in my career and happy in my personal life if I hadn't prioritized health and fitness. Staying active ensures mental preparedness and the courage to try new things. It helped me to stay focused on work but also to have fun and try new approaches and explore new places. That's the spirit behind Virgin Sport - we wanted to introduce fitness activities that are enjoyable, accessible and part of your overall lifestyle.

Like getting into a bleeding competition with a blood bank.