Business leaders take things far too seriously, and forget that most of the time people spend in their lives is at work, and it should be fun.

Perhaps my early problems with dyslexia made me more intuitive: when someone sends me a written proposal, rather than dwelling on detailed facts and figures I find that my imagination grasps and expands on what I read.

The brand is only as good as your products, so.. if people have a good experience on Virgin Atlantic or if they have a good experience on Virgin trains or.. if they have a Virgin mobile phone and they can get straight through to our people and they're well looked after and then they'll try the next product that we launch.

Right now I'm just delighted to be alive and to have had a nice long bath.

Business opportunities are like buses, there's always another one coming.

Life is a helluva lot more fun if you say yes rather than no

We have the enormous opportunity in our hands to make a positive difference for business, people, and the planet.