Even if someone wanted a purely free-market, competitive media system, it would require extensive government regulation to set up those markets. All our largest media companies are based on the grant of explicit government monopoly privileges and licenses, or franchises, or subsidies. The government didn't come in after the system was in place, it built the system in the first place.
Robert Waterman McChesneyThe relationship between the media owner, their relationship isn't strictly with people and audiences. It's also with advertisers, and that's the most relationship in radio; in fact it pays the bills.
Robert Waterman McChesneyEven if someone wanted a purely free-market, competitive media system, it would require extensive government regulation to set up those markets. All our largest media companies are based on the grant of explicit government monopoly privileges and licenses, or franchises, or subsidies. The government didn't come in after the system was in place, it built the system in the first place.
Robert Waterman McChesneyWhich is supposed to mean they're doing something in their broadcasting they would not do is they were simply out to maximize profit; if they were really public service institutions, not purely profit maximizing institutions.
Robert Waterman McChesneyWhen the government picked companies and gave them monopoly rights to frequencies in San Francisco and Los Angeles and New York and Chicago, it was picking the winners of the competition; it wasn't setting the terms of the competition.
Robert Waterman McChesney