Taking on the media is something I would never tell a candidate to do. I'd advise him what I would do in that circumstance, but that's about it.

Phrase it in an interesting way; don't phrase it in a mean or unfriendly way. Bob Dole said that if there's anything he would have done differently, he would have said [to George Bush] "Start telling the truth about my record" instead of "Stop lying about my record." Frankly, had he done that, life might be different for Bob Dole today.

I look for something unique, and I look for people who haven't reached their potential. I think I'm pretty good at developing talent.

Obama's the one who never worked a day in his life. He never earned a penny that wasn't public money. How many fund-raisers does he attend every week? How often does he play basketball and golf? I wish I had that kind of time.

I've found increasingly less effectiveness with the man-on-the street type of stuff that was very standard fare for years. It can still be effective, but it's got to be done well.

Fighting with the media almost always is a mistake. You can't win the argument, the media has the last word, and most times your argument is not justified.

I love rich people. Any time I needed a job, I went to a rich person. I like poor people, but they never had a job for me.