I've been in entertainment, politics, business, business coaching, public affairs, documentaries, programming, news, theater. So, there aren't many things I see that I haven't seen something like that before.

Almost everything I do is related to my ability to hire good people. I don't take much of the credit myself. I think I have a good eye.

You've got to attract interest in your candidate. The problem when you're running far behind is that you've got to move through those positive phases very quickly. Then, you have to draw attention to the other guy. You've got to create interest in why you differ from him and you've got to create a desire to remove him.

Television and I grew up together.

They [candidates] say, "I don't want to say anything controversial." And so nobody covers them. Then they blame the journalists, saying "Why don't they write down what I said?" In congressional races, 90 percent of the time the answer is, "Because you are boring and you don't have anything that makes me interested in listening to you. Why the heck should somebody write it down? There's nothing here worth hearing."

I think the worst decision is usually no decision. If you make the wrong decision you can usually course-correct, but if you don't make it, you've already made it, and it's usually the bad one.

If you want to get unpaid media coverage, you had better be quotable. It's an interesting problem, because very few candidates are quotable.