I definitely think about the types of girls that I think would like a certain thing, but at the end of the day it's the most pure expression of myself, let's say, what I'm doing and what I want to create.
Rumi NeelyEverything kind of was leading towards that and I had so many specific ideas always about how exactly I wanted something to look. I would customize so many things in my wardrobe that were vintage or things that I was buying, and it just really all aligned and the timing was perfect.
Rumi NeelyI've always been into chokers. They're definitely having a big moment right now, and that's so cool.
Rumi Neely